I’m Brandon – I create and tell stories through design.

I’m a student at Cornell University studying Information Science with concentrations in UX Design and Behavioral Science.

Growing up in the diversity of Queens, New York fueled my passion for understanding how groups are uniquely impacted by the ways we cultivate communities and products. My first love was cultural psychology, figuring out how to design new thought frameworks that improve our mental well-being.

I’ve shifted towards a career in product design because I still strive to understand human behavior, but seek to create solutions on a larger scale. I’m driven by the belief that digital products offer endless possibilities for creative problem-solving. By combining empathy and data-driven decision-making, I aim to create innovative experiences that truly speak to people’s needs.

In my spare time, I’m constantly creating digital media in all forms. From graphic design to photography to video production, these creative mediums are ones I value deeply, and are gratifying ways that convey messages and stories to make people feel.

LEADERSHIP

At Cornell, I’m cultivating design communities.

Design Consulting at Cornell↗
External VP & Project Manager

Intro to Digital Product Design↗
Course Teaching Assistant

MY CORE VALUES

✱ Always stay learning.
✱ Navigate every day with intention.
✱ Empathize in the real world, not just when designing.

ME, UNFILTERED

Video editing is fun :)

Ever since I’ve been able to get my hands on a camera, I’ve loved the feeling of recording life's moments. Although my first attempts at videography were quite primitive, my love for creating videos never stopped.

I create promotional videos for organizations on my campus!

I love to create montages that capture feelings of nostalgia.

I’m an energy drink ambassador!

At Cornell, I also coordinate marketing initiatives for my favorite energy drink company, Celsius! Field marketing has taught me so much about the importance of human connection in making products resonate with people.

Being hyper-fixated on details won me Best Event Set Up out of 65 campuses!

Celsius at Cornell’s Mid-Autumn Festival 🥮

I’ve met so many people through my work!